All work

Scrap-car quotes in Denmark. Paid and organic against the same intent.

Nemskrot · SEO & Google Ads · Freelance

2channels, one intent: scrap-car quotes4 min read
Problem

A Danish scrap-car site that needed search and ads to produce quotes, not a brand film.

Work
  • SEO for a quote-led automotive site in Denmark
  • Google Ads against the same scrap-car queries
  • Lined paid and organic up so they weren't two different brands

Nemskrot is a Danish scrap-car quote site. Hvidovre, and the rest of the country if you have a car you want collected. The brief was search and ads — not a brand film, not a five-year rebuild.

A scrap-car page has one job. It needs to be found when someone is done with a vehicle, and the click has to be cheap enough that a quote is still worth making. I ran Google Ads against that intent and SEO against the same queries, so paid and organic weren't two different brands shouting past each other.

That mix is the case. Freelance, remote, Denmark. They got what they asked for.

They also left a five-star review. SuperSeawind has those too. I am not putting stars on the front of a study as if the platform rating were the result. The result is ads and SEO pointing at the same quote.

A contained brief: paid plus organic against quote intent. They left five stars at the close. So did SuperSeawind. Stars aren't the work.

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